In this online training course you'll learn how to use Instagram Stories for marketing your business
Would you like to learn how to use Instagram stories for marketing? You can get immediate access to a 3 hour training course which shows you everything you need to know.
Key Sections of the training course
The big picture
What type of marketing tool is Stories? How does it compare to Posts & Reels on Instagram
How does the reach of Stories compare to posts?
How to post images to your story
How to post an image that you take when using the app
How many Story elements do brands tend to post per day
Location tags and hashtags don't get your story found anymore
How to post an image from your camera's gallery and how to add Text, Gifs, music, mentions
How to use Canva to create eye catching images for your Stories
How to post videos to your story
How to post videos up to 60 seconds including major pitfall to avoid
How to add captions to your videos using the Caption sticker
How to post a video longer than 60 seconds to your story (An IGTV video)
Editors you can use to create videos for your stories.
How to use Polls & Question stickers for more engagement
Why these stickers will benefit your marketing
How to create a Poll and how do users experience it
How to use the Slider sticker and how do users experience it
How to create a Quiz and how do users experience it
How to share your posts and Reels to your Story
How to share your post to your Story including pitfalls to avoid
How to share your Reel to your Story including pitfalls to avoid
How to schedule your Stories using the Business Suite app
What are Story Highlights and how to get the most freom them
How to add Stories to your profile as “Highlights”
How to design Highlight covers that match your brand
How to interpret Story Insights (Analytics)
How to view insights for your current Story
What each of the metrics mean and what are the benchmarks you are aiming for
How to view insights for your Stories over 1 month to 2 year period
Examples of ways to use Stories for marketing
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