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Video Marketing Course

In this online course you'll learn how to edit your marketing videos for social media on a PC. Plus you can download files to practice editing testimonial,  product,  promotional and green screen videos

13 Lessons (1 hour 25 mins)

 

Would you like to be able to edit your own marketing videos? In this course you'll learn how to use the Filmora Video Editor to  cut out parts of your video clips that you don't want, add music, text, your logo, footage, transitions and lots more.

Very importantly, members of the school can download the video clips that are used in the exercises so you can practice what you see in the lessons.

In this course you watch video lessons which cover ...

 

Demo 1: How to edit a testimonial Video

  • How to cut out parts of your video clips that you don’t want
  • How to add music, lower the volume and fade it out
  • How to add text to different parts of your video
  • How to add transitions
  • How to add multiple footage clips to show what the person is talking about
  • How to crop parts out of your clip
  • How to crop into your clips and why it’s a good idea
  • How to add slow motion or speed up parts of your video
  • How to change the video project settings to portrait shape

Note: If you have attended Evan's video marketing workshop organised by the Local Enterprise Office, this Demo 1 is the exercise you have covered. However, members of the school can download the files and practice using them. All the other 4 demos below are new video editing exercises.

 

Demo 2: How to edit a video when have footage of you speaking to camera (but you only have images that you can use to show your product or service)

  • How to cut out parts of your video, add music, text etc.
  • How to then overlay images onto your video so you can show what you are referring to

 

Demo 3: How to edit a video when you only have images (no video of somebody speaking to camera) 

  • If you don't have video clips and you want to make a video using just images, this section of the course shows you how to do that.
  • You'll learn how to add lots of images, how to crop the images to fit, how to add zoom, how to add text and music.

 

Demo 4: How to shoot and edit a green screen video

  • What you need in order to shoot a green screen video
  • How to remove the green background in the editor
  • How to add / change the background to any image you like

 

Demo 5: How to edit a product testimonial video with more advanced techniques 

If you have already edited the video in Demo 1, this  video exercise will show you some additional techniques such as 

  • Applying slow motion  speed to your footage
  • How to crop into your video clips to give the impression of multiple cameras
  • How to add text effects

 

Wondering what a video lesson is like? View a sample lesson below

 

 
 
 

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